niddra

overview

Niddra is an upcoming yoga leggings brand taking the risk of creating it’s own niche.

More artistic patterns are it’s main DNA. Utilizing more unique visuals yet bringing distinguished elegance in it’s own way.

D y n a m i c E l e g a n c e

S y m b o l C r e a t i o n

VISUAL ID INSPIRED BY ORGANIC FLOW ASSOCIATED WITH THE HUMAN BODY

creative direction

A complete visual ID was created inclusing symbol, wordmark and the designs for the products.

The Niddra world comes to bring uniqueness to a somewhat repetitive market.

P e r s o n a l i t y o n y o u r s e c o n d s k i n

more work